AI Insights · Timothy · April 2023
Top 5 Apparel Apps on iOS in Belarus: Q1 2023 Performance
Discover the performance trends of the top 5 apparel apps on iOS in Belarus for Q1 2023, including weekly downloads and active user metrics.
In Q1 2023, the top 5 apparel apps on the iOS platform in Belarus showcased diverse trends in downloads and active users. Here’s a detailed look at their performance:
SHEIN - Shopping Online experienced a gradual increase in weekly downloads, starting from 225 in late December and peaking at 367 by the end of March. The app's weekly active users fluctuated slightly, beginning at 8.4K and ending the quarter at around 8.5K.
ZARA saw its weekly downloads vary throughout the quarter, with a high of 331 in mid-January and a low of 242 in mid-March. Active users remained relatively stable, starting at 2.4K at the beginning of the quarter and closing at 2.3K.
FARFETCH - Shop Luxury Fashion displayed a significant decline in weekly downloads mid-quarter, dropping from 370 in late January to just 104 by the end of March. Active users also saw a decrease, starting at 1.5K and ending the quarter at 1.2K.
BERSHKA maintained a consistent download rate, with weekly numbers hovering around 100-130. The app's active user base showed minor fluctuations, beginning at 1.5K and peaking at 1.6K before settling back to 1.5K by the quarter's end.
DeFacto - Clothing & Shopping had a notable spike in weekly downloads mid-March, reaching 185 from a stable range of around 100. Active users steadily increased, beginning at 201 and growing to 368 by the end of the quarter.
This data, sourced from Sensor Tower, provides a snapshot of the quarterly performance for these leading apparel apps in Belarus. For more in-depth insights, visit Sensor Tower.
