Top 5 Apparel Apps on iOS in Africa: Q1 2023

In the first quarter of 2023, the top 5 apparel apps on iOS in Africa showed varied performance in terms of weekly downloads, revenue, and active users. Here’s a closer look at the trends for each app:

Sneakers Drops: Release＋Raffle experienced a significant rise in weekly downloads, peaking at 299 in the week of March 20. Weekly revenue saw an upward trend, reaching a high of approximately $139 in late February. Active users also increased steadily, from 289 at the start of January to 797 by the end of March.

Sole Retriever - Sneakers had a modest revenue performance, with weekly revenue fluctuating between $13 and $50 throughout the quarter. However, the app struggled with weekly downloads, often recording zero downloads in several weeks.

PickSneak: Shop Sneakers showed an interesting pattern in weekly downloads, starting strong with 326 downloads in early January, then fluctuating, and peaking again at 310 in the week of March 20. Revenue was sporadic, with notable peaks of $50 in mid-March and $24 in late February.

Wanna Kicks: AR shoes try on had a relatively stable performance with consistent, though low, weekly revenue. Downloads showed a notable drop mid-quarter but picked up slightly towards the end. Active users declined from 361 at the end of December to 173 by late March.

Finally, Fashionbombdaily had minimal activity, with almost negligible weekly downloads and revenue. The app recorded only occasional downloads and minimal revenue, peaking at $1 in the week of March 20.

For more detailed insights and data, visit Sensor Tower.