AI Insights · Timothy · March 2023
Top 5 Shopping Apps on Android in Russia - Q1 2023
In Q1 2023, the top 5 shopping apps on Android in Russia showcased varying trends in downloads and active users. Here’s a look at their performance.
In Q1 2023, the top 5 shopping apps on Android in Russia exhibited diverse trends in weekly downloads and active users. Here's a detailed look at their performance based on data from Sensor Tower.
Wildberries saw significant growth in weekly downloads, starting with around 401K in late December and peaking at approximately 679K in mid-March. Weekly active users also showed a consistent increase, rising from about 25.1M to 26.4M by the end of March.
OZON: товары, одежда, билеты experienced a steady rise in downloads, beginning at roughly 238K in late December and reaching a high of about 371K by the end of March. The app's weekly active users fluctuated slightly but maintained a range between 17.6M and 18.6M throughout the quarter.
Пятёрочка: доставка продуктов had a varied download trend, starting strong at 437K in late December, dipping in January, and then recovering to about 274K by mid-March. Its active user base consistently grew, beginning at 3.1M and ending the quarter at around 3.8M.
AliExpress: интернет-магазин showed a downward trend in weekly downloads, starting at 135K in late December and decreasing to roughly 123K by the end of March. Active users also saw minor fluctuations, starting at 14.4M and ending at around 14.1M.
Магнит: акции и доставка had a relatively stable download pattern, with numbers ranging from 128K to 184K. The active user count showed an overall positive trend, increasing from 2.4M to 2.7M over the quarter.
These insights highlight the dynamic nature of the shopping app market in Russia. For more detailed analytics and insights, visit Sensor Tower.