AI Insights · Timothy · April 2023
Top 5 Shopping Apps on Android in Mexico: Q1 2023 Performance
Discover the performance trends of the top 5 shopping apps on Android in Mexico during Q1 2023, with insights on downloads and active users.
In the first quarter of 2023, the top 5 shopping apps on the Android platform in Mexico showcased noteworthy trends in terms of downloads and active users. Data for this analysis comes from Sensor Tower, where more detailed insights can be found.
SHEIN-Shopping Online from Roadget Business PTE. LTD. maintained a strong presence with weekly downloads peaking at approximately 426K in the week of February 20. Downloads showed a steady increase mid-quarter, with numbers like 395K during the week of March 13. Active users also exhibited a positive trend, starting from around 3M at the beginning of January and peaking at about 3.6M in late February.
Mercado Libre: Compras online by Mercado Libre saw a varied download pattern. Weekly downloads peaked at around 385K in the first week of January, then experienced a general decline, reaching approximately 202K by the end of March. Active users started strong at 8.4M in early January but gradually decreased to around 7.4M by the end of the quarter.
AliExpress from Alibaba Mobile showed significant growth in downloads, particularly in March, peaking at around 276K in the week of March 20. Active users followed a similar upward trend, reaching approximately 3.8M in the same week. This growth reflects a consistent increase in user engagement throughout the quarter.
Shopee MX: 9.9 Día de Compras by Shopee had steady download numbers, starting at around 165K in late December and ending at approximately 121K in late March. Active user numbers remained relatively stable, fluctuating slightly around the 2.2M mark throughout the quarter.
Coppel: compras en línea from Grupo Coppel also demonstrated stable performance. Weekly downloads hovered around 140K, with a slight peak at 156K in the final week of March. Active users increased gradually, starting at around 1.6M in late December and reaching approximately 1.7M by the end of the quarter.
These trends highlight the dynamic nature of the shopping app market in Mexico, with each app showing unique patterns in user acquisition and engagement. For more detailed insights, visit Sensor Tower.
