AI Insights · Timothy · April 2023
Top 5 Shopping Apps on Android in Central America for Q1 2023
Discover the performance trends of the top 5 shopping apps on the Android platform in Central America during the first quarter of 2023, based on Sensor Tower data.
In the first quarter of 2023, the top shopping applications on the Android platform in Central America showcased varied performance trends in terms of weekly downloads and active users. Below, we delve into the specifics of each app's performance, based on data provided by Sensor Tower.
SHEIN-Shopping Online saw a notable increase in weekly downloads, starting from approximately 265K at the end of December 2022 and peaking at around 477K in the week of February 20. Weekly active users also climbed from around 3.56M to a peak of about 4.19M in late February, before stabilizing around 3.96M by the end of March.
Mercado Libre: Compras online experienced a fluctuating trend in weekly downloads, starting at about 282K and reaching a high of approximately 390K in early January, before gradually declining to around 206K by the end of March. Active users showed a similar pattern, peaking at roughly 8.61M in the first week of January and then slowly decreasing to around 7.57M by the end of the quarter.
AliExpress - Shopping App demonstrated a significant rise in weekly downloads, beginning at around 99K and reaching a peak of approximately 374K in mid-March. Weekly active users followed a similar trend, increasing from about 3.43M to a peak of approximately 4.12M in the same period, before slightly declining to around 3.60M by the end of March.
Coppel: compras en línea maintained a steady weekly download rate, starting at around 146K and fluctuating slightly before ending the quarter at approximately 156K. Active users showed consistent growth, beginning at around 1.62M and rising steadily to approximately 1.72M by the end of March.
Shopee MX: 9.9 Día de Compras experienced a decline in weekly downloads, starting at about 166K and dropping to around 121K by the end of March. Active users followed a similar downward trend, decreasing from approximately 2.33M to around 2.16M by the end of the quarter.
These insights into the performance of the top shopping apps on Android in Central America for Q1 2023 highlight the dynamic nature of the market. For more detailed insights, visit Sensor Tower.
