Top 5 Shopping Apps on Android in Africa Q1 2023

In the first quarter of 2023, Sensor Tower data reveals intriguing trends for the top 5 shopping apps on the Android platform in Africa. Here's a closer look at their performance:

Alibaba.com - B2B marketplace saw consistent weekly download numbers, with a notable peak of 280K in mid-January and mid-March. Active user numbers also showed a healthy trend, starting at around 2.9M in late December and peaking at approximately 3.5M in mid-March.

Amazon Shopping experienced a varied trend in downloads, beginning with 484K in late December and witnessing a dip to around 83K at the end of February. The app's active users were relatively stable, fluctuating around the 2M mark, peaking at roughly 2.3M in mid-March. Revenue saw a steady increase, starting at $47 in late December and reaching $124 by the end of March.

JUMIA Online Shopping maintained a steady download rate, averaging around 100K per week, with a peak of 130K in mid-March. Active users showed some fluctuations, starting at approximately 2.3M in late December and ending the quarter around 2.1M.

AliExpress - Shopping App saw a significant spike in downloads in March, reaching almost 294K in the week of March 20. Active users also increased steadily from around 546K in late December to approximately 793K in mid-March.

SHEIN-Shopping Online experienced a notable increase in downloads, starting at 52K in late December and reaching a peak of 104K in early March. The app's active users grew from about 831K in late December to nearly 989K by the end of March.

For more in-depth insights and data trends, visit Sensor Tower.