Top 5 Shopping Apps on Android in Africa Q1 2023

In Q1 2023, the top 5 shopping applications on the Android platform in Africa showcased diverse performance metrics. Here is a detailed look at their weekly downloads, revenue, and active user trends based on data from Sensor Tower.

Alibaba.com - B2B marketplace experienced a consistent increase in weekly downloads, peaking at around 280K in mid-January and mid-March. The app saw fluctuations in active users, reaching a high of approximately 3.5M in mid-March before slightly declining to 3.3M by the end of the quarter.

Amazon Shopping showed a significant drop in weekly downloads from 484K at the start of the quarter to around 96K by the end of March. However, its revenue steadily increased, reaching about $124 by the end of March. Active users generally remained stable, peaking at approximately 2.3M in mid-March.

JUMIA Online Shopping saw a steady increase in weekly downloads, peaking at around 121K by the end of March. Active users fluctuated throughout the quarter, peaking at about 2.3M in late January and dropping to around 2M by the end of March.

AliExpress - Shopping App experienced a notable spike in weekly downloads, peaking at approximately 294K in mid-March. Active users followed a similar trend, rising to around 794K in mid-March before slightly declining to approximately 695K by the end of the quarter.

SHEIN-Shopping Online showed a steady increase in weekly downloads, reaching around 104K in early March before stabilizing. Active users also saw an upward trend, peaking at approximately 989K by the end of March.

This data from Sensor Tower highlights the dynamic nature of the shopping app market in Africa. For more detailed insights, visit Sensor Tower.