AI Insights · Timothy · April 2023
Top 5 Insurance Apps on Android in Brazil for Q1 2023
Explore the performance of the top 5 insurance apps on the Android platform in Brazil during the first quarter of 2023. Discover key trends in weekly downloads and active users.
In Q1 2023, the top insurance apps on the Android platform in Brazil showcased notable trends in weekly downloads and active users, as revealed by Sensor Tower data. Here’s a closer look at their performance:
Porto: Seguros, Cartão virtual from Porto Seguro saw a fluctuation in weekly downloads, starting strong with approximately 27.8K in the first week of January and experiencing a dip to 16.9K by mid-February. However, downloads picked up again, reaching around 23.3K by the end of March. Active users remained relatively stable, starting at 372.2K at the end of December and peaking at 403.7K by the end of the quarter.
Bradesco Seguros had a consistent performance in weekly downloads, with a peak of approximately 21.3K in mid-January. The app experienced a slight decline in downloads towards mid-February but recovered to around 18.8K by the end of March. Active users showed a similar trend, starting at 116.1K and gradually increasing to 137.5K by the end of the quarter.
Bradesco Saúde experienced a varied download trend, starting at 13.4K in the first week of January, dipping to 7.9K by mid-February, and closing the quarter with approximately 9.8K downloads. Active users started at 82.5K at the end of December, fluctuating throughout the quarter, and ending at around 80K in late March.
SulAmérica Saúde had a notable increase in weekly downloads, peaking at 13.6K in the last week of February. The app saw a steady rise in active users, starting at 64.8K and reaching approximately 83.9K towards the end of March.
Unimed Nacional showed a steady performance in weekly downloads, beginning at 11.3K in the first week of January and maintaining around 10.1K by the end of March. Active users started at 65.4K at the end of December and increased to 70.2K by the close of the quarter.
For more detailed insights and data, visit Sensor Tower.