AI Insights · Timothy · April 2023
Top 5 Dating Apps on Android in Nigeria - Q1 2023
Discover the performance trends of the top 5 dating apps on Android in Nigeria for the first quarter of 2023, including their weekly downloads, revenue, and active users.
In the first quarter of 2023, the top 5 dating applications on the Android platform in Nigeria showed varied performance trends in terms of weekly downloads, revenue, and active users. Below are the insights from Sensor Tower for each app.
Dating and Chat - SweetMeet saw a consistent increase in weekly revenue, peaking at around $272 in the final week of March. Weekly downloads fluctuated but showed a notable peak at approximately 42K in mid-March. The app maintained a steady growth in weekly active users, climbing from about 172K at the beginning of January to nearly 200K by the end of March.
Dating and Chat - iHappy experienced a decline in weekly revenue, starting from $200 in late December and dropping to $117 by the end of March. Weekly downloads saw a significant drop from around 18K in early January to approximately 7.5K in mid-March, with a slight recovery to 10.6K by the end of the quarter. Active users decreased from about 124K in late December to around 112K by the end of March.
Tinder Dating App: Chat & Date maintained a stable revenue stream, with weekly revenue hovering around $1.2K to $1.4K throughout the quarter. Weekly downloads showed a downward trend, starting at 16.1K in late December and dropping to roughly 9K by the end of March. Active users remained relatively stable, fluctuating between 257K and 272K throughout the quarter.
Love Letters & Love Messages did not generate any revenue during the quarter. The app's weekly downloads were inconsistent, peaking at around 15.4K in late February and dropping to approximately 8K by the end of March. Weekly active users followed a similar pattern, increasing from about 5.8K in late December to 8.1K in mid-February, before settling at around 5K by the end of the quarter.
Kismia - Meet Singles Nearby saw a decline in weekly revenue, starting from $1.2K in late December and decreasing to $767 by the end of March. Weekly downloads fluctuated significantly, with a low of around 1.3K in mid-February and a peak of approximately 4.6K in late March. Active users showed a downward trend, starting at around 14.8K in late December and dropping to roughly 2.7K by the end of March.
These insights provide an overview of the performance of the top dating apps on Android in Nigeria for Q1 2023. For more detailed analysis and data, visit Sensor Tower.