Top 5 Apparel Apps on Android in the US - Q1 2023

In the first quarter of 2023, the top 5 apparel apps on the Android platform in the United States demonstrated varied performance metrics, as reported by Sensor Tower. Here’s a breakdown of their weekly downloads, active users, and revenue trends.

SHEIN-Shopping Online started the quarter strong, with weekly downloads increasing from approximately 197K in late December to a peak of around 491K by mid-March. The app’s weekly active users also showed a consistent upward trend, starting at nearly 1.98M at the end of December and reaching close to 2.58M by the end of March.

Nike: Shoes, Apparel & Stories saw a steady download rate throughout the quarter, beginning at around 53K in late December and maintaining a stable range, peaking slightly at 54K in the last week of March. Active user metrics for Nike varied slightly, starting at 713K in late December and ending at 721K by the end of March.

GOAT – Sneakers & Apparel experienced modest growth in downloads, beginning at 27K in late December and peaking at 35K in early March. The app’s weekly active users increased from 298K at the start of the quarter to 308K by the end of March.

LightInTheBox Online Shopping showed a gradual increase in downloads, starting at 25K in late December and climbing to 37K by the end of March. The app’s active user base followed a similar trend, growing from 76K in late December to 95K by the end of the quarter.

adidas: Shop Shoes & Clothing saw relatively stable download numbers, beginning at 22K in late December and slightly decreasing to 19K by the end of March. The active user metrics for adidas remained quite steady, starting at 148K in late December and ending at 139K by the end of March.

These insights are based on Sensor Tower data. For more detailed analytics and trends, visit Sensor Tower’s platform.