Top 5 Apparel Apps on Android in Nigeria - Q1 2023

In Q1 2023, the top 5 apparel apps on Android in Nigeria displayed a mix of growth and stability in their performance metrics. Here’s a closer look at their weekly downloads and active user trends, based on data from Sensor Tower.

SHEIN-Shopping Online from Roadget Business PTE. LTD. saw a fluctuation in weekly downloads, peaking at 4.7K in the week of January 9 and then stabilizing around 3.4K to 3.9K towards the end of the quarter. The app's weekly active users showed a consistent increase, starting from 30.5K at the end of December and reaching a peak of 38.8K by early March.

Lyst: Shop Fashion Brands by Lyst Ltd experienced a significant surge in weekly downloads, especially from the end of January, with a peak of 4.5K in mid-March. Weekly active users also saw a similar upward trend, starting from 1.2K in early January and growing steadily to 7.3K by mid-March.

AfroMode: outfits inspiration by Arno Arobase had a stable performance in weekly downloads, with a notable peak of 1.8K in early March. The app maintained a consistent download rate of around 1.1K to 1.7K throughout the quarter.

FARFETCH - Shop Luxury Fashion from Farfetch UK Limited showed a decreasing trend in weekly downloads, starting from 1.1K at the end of December and dropping to 539 by the end of March. Weekly active users mirrored this trend, starting at 1.2K and gradually declining to 1.3K by the end of the quarter.

Zara by Inditex demonstrated a relatively stable download rate, with minor fluctuations peaking at 1.1K in early January and hovering around 500 to 1K towards the end of the quarter. The app's weekly active users also showed stability, starting from 4.5K at the end of December and maintaining around 4.5K to 5.4K throughout the quarter.

For more detailed insights and data, visit Sensor Tower.