Top 5 Apparel Apps on Android in Lithuania: Q1 2023 Performance

In the first quarter of 2023, the performance of the top 5 apparel apps on Android in Lithuania showcased interesting trends in weekly downloads and active users. Data from Sensor Tower provides a detailed look into how these apps fared.

Zalando – online fashion store experienced a steady increase in weekly downloads, starting at around 4K and peaking at over 4.2K by the end of March. The weekly active users also showed a consistent upward trend, growing from approximately 28.9K at the beginning of the quarter to nearly 28.2K by the end.

SHEIN-Shopping Online saw a significant rise in weekly downloads, beginning at just under 1K and reaching a high of around 3.9K in mid-March. Weekly active users for SHEIN also increased steadily, starting at roughly 17.1K and climbing to about 26.4K by the end of the quarter.

ABOUT YOU Online Fashion Shop maintained a consistent download rate, with weekly downloads fluctuating between 1K and 3.3K. The app’s active users showed a positive trend, growing from around 31.7K to over 42.5K throughout the quarter.

MODIVO - Fashion store online had a varied performance in weekly downloads, starting at 314 and peaking at 1.4K in early January before experiencing a gradual decline. The weekly active users followed a similar pattern, beginning at approximately 1.9K and ending the quarter at around 1.5K.

efootwear - online fashion demonstrated fluctuating download numbers, starting at 357 and reaching up to 1.1K in early January. Its weekly active users saw a slight decline from around 6.9K to 6.2K over the quarter.

These insights, sourced from Sensor Tower, highlight the dynamic nature of the apparel app market in Lithuania. For more detailed analytics and trends, visit Sensor Tower.