Top 5 Apparel Apps on Android in Ireland: Q1 2023 Performance

During the first quarter of 2023, the top 5 apparel apps on the Android platform in Ireland showcased varying trends in weekly downloads and active users. Here’s a detailed look at their performance, based on data from Sensor Tower.

SHEIN-Shopping Online experienced a fluctuating trend in weekly downloads. Starting at around 5.6K downloads in late December, the app saw a peak of 6.3K in mid-January before a decline to approximately 4.3K by the end of February. Downloads then rebounded slightly to end the quarter at 5.1K. Active users steadily increased from 99.2K to 118.5K over the quarter.

Zalando – online fashion store saw a gradual increase in weekly downloads, beginning the quarter at 1.6K and peaking at 2.4K by the end of January. However, downloads declined to about 1.5K by the end of March. Active users exhibited a slight decline from 25.2K to 22.4K over the same period.

LightInTheBox Online Shopping showed a positive trend in weekly downloads, starting at 688 in late December and reaching a peak of 1.4K by the end of March. Active users also increased from 4.3K to 5.9K during the quarter.

Nike: Shoes, Apparel & Stories had a mixed performance with weekly downloads starting at 1.2K, dipping to 760 by late February, and then recovering to 1.1K by the end of March. Active users fluctuated, starting at 9.8K, peaking at 12.6K in early January, and ending the quarter at 10.7K.

ASOS experienced varied weekly downloads, beginning at 793 and peaking at 1.3K in mid-March, before ending the quarter at around 1K. Active users showed a slight decline from 10K to 9.5K over the quarter.

For more detailed insights and analysis on app performance, visit Sensor Tower.