AI Insights · Timothy · April 2023
Top 5 Apparel Apps on Android in Bulgaria Q1 2023
An overview of the performance of the top 5 apparel apps on Android in Bulgaria during Q1 2023, highlighting download and active user trends.
Throughout the first quarter of 2023, the performance of the top five apparel apps on the Android platform in Bulgaria showed notable trends in downloads and active users, according to Sensor Tower data.
ABOUT YOU Online Fashion Shop saw a significant increase in weekly downloads, peaking at approximately 18.8K in mid-January. Active users grew steadily from around 62.8K at the end of December to about 83.3K by the end of March.
MODIVO - Fashion store online experienced a consistent rise in weekly downloads, reaching its highest point at around 11.9K in late February. Active users also increased, starting from 7.2K at the end of December and climbing to roughly 16.7K by the end of March.
SHEIN-Shopping Online maintained a steady upward trajectory in weekly downloads, peaking at about 8.5K in mid-March. Active users followed a similar trend, growing from approximately 36.5K at the end of December to nearly 55.8K by the end of March.
efootwear - online fashion showed a moderate increase in weekly downloads, with a high of about 3.4K in early January. Active users saw some fluctuations but generally increased from around 15.7K at the end of December to approximately 14.2K by the end of March.
H&M - we love fashion demonstrated a gradual increase in weekly downloads, reaching a peak of about 2.2K in mid-March. Active users also saw growth, starting from around 31.7K at the end of December and rising to nearly 32.1K by the end of March.
For more detailed insights and data, visit Sensor Tower.
