Top 5 Apparel Applications on Android in Argentina - Q1 2023

In the first quarter of 2023, the top 5 apparel applications on the Android platform in Argentina demonstrated varied performance in terms of downloads and active user metrics. Here’s a closer look at how each app fared during this period.

adidas: Shop Shoes & Clothing saw a fluctuating download trend, with numbers peaking at 34.5K in the last week of December 2022 before dropping to around 9.1K by mid-March 2023. Active users for the app remained relatively stable, starting at approximately 294.8K and ending the quarter at around 266.6K.

SHEIN-Shopping Online experienced a more consistent download pattern, starting the quarter with 8.7K downloads and ending with 7.2K. The app’s active user base showed a positive trend, increasing from 89.8K at the beginning of the quarter to 102.5K by the end of March 2023.

LightInTheBox Online Shopping saw a steady climb in downloads, beginning with 1.9K in late December 2022 and reaching 4K by the end of March 2023. Active users followed a similar upward trajectory, starting at 3.9K and rising to 6.6K over the quarter.

Whering:Digital Closet Stylist showed a significant spike in downloads mid-January with 4.8K, but the numbers dropped to 754 by the end of March. Active users reflected this trend, peaking at 4.7K in late January and then declining to 1.8K towards the end of the quarter.

Zara experienced relatively stable download numbers throughout the quarter, starting at 2.1K and ending at 2.2K. Active users for Zara remained consistent as well, beginning at 13.8K and closing the quarter at 13.3K.

These insights, derived from Sensor Tower data, provide a comprehensive overview of the performance of the top 5 apparel applications on the Android platform in Argentina during Q1 2023. For more detailed insights and analysis, visit Sensor Tower.