AI Insights · Timothy · January 2023
Top 5 Utilities Apps Performance in Kenya Q4 2022
Explore the performance trends of the top 5 utilities applications on unified platforms in Kenya during Q4 2022, including weekly downloads, revenue, and active users.
In Q4 2022, the top 5 utilities applications in Kenya on unified platforms exhibited varied performance trends across key metrics such as weekly downloads, revenue, and active users. Here’s a detailed look at the data.
Super Cleaner - Cleanup Master from Grape LGBT Team showed a consistent weekly revenue, peaking at around $955 in mid-October and stabilizing towards the end of the year with approximately $491 in the final week of December. Weekly downloads saw a significant drop, starting at 1.2K at the end of September and plummeting to 2 in early December, before a slight recovery to 223 by the end of the year. Active users followed a downward trend, decreasing from 2.3K at the beginning of the quarter to 2.1K by the end of December.
Truecaller: Caller ID Blocker from True Software Scandinavia AB experienced relatively stable weekly revenue, hovering around $1.8K at the start of the quarter and ending at approximately $1.4K in the last week of December. Weekly downloads remained robust, starting strong at 43K and fluctuating slightly throughout the quarter, ending at 35.4K. Active users showed a slight increase, beginning at 3.77M and reaching approximately 3.93M by the end of December.
Cleanup: Phone Storage Cleaner from Codeway Dijital Hizmetler Anonim Sirketi had a steady weekly revenue, beginning at around $511 and experiencing minor fluctuations, ending at approximately $605 in the final week of December. Weekly downloads started at 553 and saw a gradual increase, peaking at 741 in the last week of the year. Active users also showed growth, starting at 335 and rising to 417 by the end of the quarter.
NordVPN: VPN Fast & Secure from Nordvpn S.A. demonstrated fluctuating weekly revenue, starting at $670 at the end of September, dipping to $319 in mid-November, and recovering to $676 by the end of December. Weekly downloads followed an upward trend from 549 to 682 over the quarter. Active users remained relatively stable, starting at 7K and ending at approximately 7.2K.
Clean Up Storage - Cleaner Kit from BPMobile had modest weekly revenue, starting at $215 and ending at $238. Weekly downloads remained low but stable, fluctuating between 46 and 77 throughout the quarter. Active users saw minor variations, starting at 115 and ending at 98 by the end of the year.
These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower.
