Top 5 Shopping Apps in Sweden for Q4 2022

During the fourth quarter of 2022, the top five shopping apps in Sweden showed varied performance metrics in terms of downloads and active users. Below, we delve into the details of each app's performance.

Lidl Plus saw an interesting trend in weekly downloads, starting the quarter with around 13.6K downloads and experiencing a dip to 7.9K by mid-November. However, there was a notable spike in early December, reaching up to 22K downloads. In terms of active users, the app maintained a relatively stable user base, peaking at approximately 138K in late November before a gradual decline to around 117K by the end of December.

H&M - we love fashion had fluctuating download numbers throughout the quarter. The app's downloads peaked at 31.4K in the week of November 21, followed by a significant drop to around 5.8K in mid-December. Active user trends for the app were also varied, starting at 166K in late September and reaching a peak of 184K in late November, before ending the quarter at around 139K.

SHEIN - Shopping Online maintained a relatively stable download rate, with weekly downloads hovering around 7.6K to 10.7K. The app’s active users saw a peak of approximately 383K in late November, followed by a decline to around 309K by the end of December.

IKEA had consistent download numbers throughout the quarter, with a slight peak in late October at around 11.4K. Active user numbers for IKEA remained steady, averaging around 39K to 41K, with no significant spikes or drops.

Amazon experienced a stable download trend, with weekly downloads ranging from 7.2K to 9.9K. Active users showed a steady increase, starting at around 265K in late September and peaking at 288K in late November before slightly declining to 276K by the end of December.

Overall, these top shopping apps showed varied performance in Sweden during Q4 2022. For more detailed insights, visit Sensor Tower.