Top 5 Shopping Apps in Serbia Q4 2022 Performance

In Q4 2022, the top 5 shopping apps on the unified platform in Serbia exhibited varying trends in weekly downloads and active users. Here’s a closer look at the performance of Lidl Plus, LC Waikiki RS, MOJ MAXI, H&M - we love fashion, and AliExpress Shopping App.

Lidl Plus saw a consistent performance in weekly downloads, starting around 8.9K at the beginning of October and peaking at approximately 11.3K during the last week of December. This steady trend underscores its stable user interest throughout the quarter.

LC Waikiki RS experienced a significant fluctuation in weekly downloads. The app had a notable spike to 13.9K in mid-October and again in late November, but witnessed a decline towards the end of the quarter, settling at around 5.4K by the last week of December.

MOJ MAXI displayed a more variable trend, with weekly downloads ranging from 5.9K to 9.4K. The highest download rate was observed in early November, while the lowest was recorded in the last week of December.

H&M - we love fashion had a strong start in November with downloads peaking at 23.9K in the week of November 14. However, the app saw a sharp decline towards the end of the year, with downloads dropping to roughly 4.9K in the final week of December.

AliExpress Shopping App maintained a relatively stable download rate throughout Q4 2022. The app started with around 5.4K downloads in late September and saw a peak of approximately 6.9K in early November, ending the year at about 5.9K downloads.

These insights are derived from Sensor Tower's data. For more detailed analytics and insights, visit Sensor Tower.