Top 5 Shopping Apps in Romania in Q4 2022: Performance Insights

The fourth quarter of 2022 saw interesting trends in the performance of the top 5 shopping apps on a unified platform in Romania. Data provided by Sensor Tower reveals key insights into weekly downloads and active users for these popular apps.

SHEIN-Shopping Online experienced significant fluctuations in downloads throughout the quarter. The app started October with around 22K downloads, but saw a dramatic increase reaching a peak of approximately 122K downloads in the week of November 28. Weekly active users also showed a general upward trend, starting at about 198K in late September and peaking at around 257K in late November.

Zalando – online fashion store had a relatively stable performance in terms of downloads, with numbers ranging from around 25K to 56K weekly. The app's active user base showed a notable increase, starting at approximately 299K in late September and reaching about 345K by the end of December.

Profi saw a varied pattern in downloads, peaking at around 54K in the week of November 21. Active users for Profi were consistently high, starting at around 493K in late September and reaching approximately 619K by late November.

Sinsay - moda i zakupy online showed a significant rise in downloads, starting with around 2.9K in late October and peaking at about 114K in the week of November 21. The app's active user count followed a similar trend, with numbers increasing from around 217 in late September to approximately 160K by mid-December.

Carrefour România maintained a steady performance in downloads, fluctuating between 20K and 36K weekly. Active users for Carrefour România also showed an upward trend, starting at about 353K in late September and climbing to around 430K by the end of December.

For more detailed insights and analytics, visit Sensor Tower.