Top 5 Shopping Apps in Latin America Q4 2022

The fourth quarter of 2022 highlighted significant trends in the performance of the top shopping apps in Latin America. Here’s a detailed look at how these apps fared in terms of downloads and active users, based on data from Sensor Tower.

SHEIN - Shopping Online saw a steady increase in weekly downloads, starting from 1.1M in late September and peaking at 1.6M in early November. The app maintained a strong presence with weekly active users fluctuating between 21.6M and 25.9M, reaching its highest in early November.

Mercado Libre: Compras Online experienced consistent download numbers, with a peak of approximately 1M downloads in late October. The active user base also showed a steady increase, starting from 40.4M in late September and reaching up to 42.7M in mid-December.

Shopee Brasil - Frete Zero had a notable performance with downloads peaking at 1.1M in early November. However, the number of weekly downloads gradually decreased towards the end of the quarter. The app’s active user count remained strong, maintaining around 27M to 29M users throughout the quarter.

Amazon Shopping showed a fluctuating download trend, peaking at 707K in late November. The app's active users increased significantly from approximately 9.1M in early October to 11.5M by late November. Notably, Amazon Shopping also saw an increase in weekly revenue towards the end of December, reaching up to $189.

Alibaba.com exhibited a stable performance in downloads, with numbers ranging from 298K to 529K. The active user base showed minor fluctuations, maintaining between 5.1M and 5.7M throughout the quarter.

For more detailed insights into the performance of these apps, visit Sensor Tower.