AI Insights · Timothy · January 2023
Top 5 Shopping Apps in Italy: Q4 2022 Performance
Discover the performance trends of the top 5 shopping apps in Italy during Q4 2022, based on data from Sensor Tower.
In the fourth quarter of 2022, the top 5 shopping apps in Italy showcased varied performance trends in terms of weekly downloads, active users, and revenue. Here's a closer look at how these apps fared during this period, according to data from Sensor Tower.
SHEIN - Shopping Online demonstrated significant activity with weekly downloads peaking at around 84K in the last week of December. The app saw a steady increase in active users, reaching approximately 5M in the week of November 21, before experiencing a slight dip to around 3.9M by the end of the quarter.
Amazon maintained a consistent performance in weekly downloads, with a notable peak of 85K during the last week of December. Active users also showed an upward trend, peaking at roughly 4.6M in the week of November 21, before settling at approximately 4.3M by the end of the quarter.
Zalando – Online fashion experienced a steady increase in weekly downloads, with a significant spike to 77K in the week of November 21. Active users mirrored this trend, reaching a peak of approximately 1.6M in the same week, before stabilizing around 1.3M towards the end of December.
Nike: Shoes, Apparel, Stories saw its weekly downloads peak at around 60K in the week of November 21. The app's active users increased significantly during this period, peaking at roughly 640K and then decreasing to about 365K by the end of December.
Lidl Plus showed a varied trend in weekly downloads, with a peak of around 49K in the week of October 31. Active users also fluctuated, peaking at approximately 749K in the week of November 28 before declining to around 632K by the end of the quarter.
These insights provide a snapshot of the competitive landscape for shopping apps in Italy during Q4 2022. For more detailed analytics and insights, visit Sensor Tower.