Top 5 Shopping Apps in Germany Q4 2022: Performance Insights

Discover how the top shopping apps in Germany performed in the fourth quarter of 2022. These insights from Sensor Tower highlight trends in weekly downloads and active users for Amazon, Kleinanzeigen - without eBay, OTTO - Online Shopping & Möbel, Zalando – Online fashion, and idealo - Price Comparison.

Amazon

Amazon saw a notable increase in weekly downloads during Q4 2022, peaking at around 105K in late November. Weekly active users remained robust, fluctuating around 5M, with a peak of approximately 5.6M in the week of November 21.

Kleinanzeigen - without eBay

Kleinanzeigen - without eBay maintained a steady download rate, with a slight dip in mid-November, but rebounded to reach about 81K in the last week of December. Active users exhibited a gradual decline, ending the quarter at approximately 5.5M.

OTTO - Online Shopping & Möbel

OTTO - Online Shopping & Möbel experienced significant growth in downloads, particularly in November, peaking at about 97K in the week of November 21. Active users also saw an upward trend, reaching nearly 1.9M during the same period.

Zalando – Online fashion

Zalando – Online fashion showed consistent weekly downloads, with a peak of around 72K in late November. Active users increased notably during the same period, peaking at approximately 1.3M.

idealo - Price Comparison

idealo - Price Comparison saw a significant spike in downloads in mid-November, reaching around 119K. Active users followed a similar trend, peaking at about 688K during the same time frame.

For more detailed insights and data, visit Sensor Tower.