Top 5 Shopping Apps in Colombia Q4 2022: Performance Overview

During the fourth quarter of 2022, the top 5 shopping apps in Colombia demonstrated varied performance trends in terms of weekly downloads and active users. Here’s a breakdown of their performance, based on data from Sensor Tower.

Shopee CO: Compra En Línea saw a dynamic quarter in terms of weekly downloads, peaking at 195K in the week of November 7. The app started the quarter with 126K downloads and experienced fluctuations, eventually ending the quarter with around 92K downloads. Weekly active users for Shopee CO started at approximately 1.9M and saw a slight decline, closing the quarter at around 1.7M.

falabella.com – Compra online experienced significant growth in weekly downloads, starting from 7.2K at the beginning of the quarter and reaching a peak of 135K in the week of December 5. The app maintained strong performance with active users, starting at 190K and peaking at 384K in the week of November 21, before ending the quarter with 263K active users.

Mercado Libre: Compras Online had a relatively stable quarter in terms of weekly downloads, ranging from 51K to 66K. The app's weekly active users showed a gradual increase, starting at 2.5M and peaking at 2.8M in the week of December 19, before concluding the quarter at 2.6M.

Alibaba.com experienced a steady pattern in weekly downloads, beginning the quarter with 77K and ending with 49K. The app's active users remained relatively stable throughout the quarter, fluctuating around 850K to 930K.

Finally, Linio - Compra en línea showed varied trends in weekly downloads, starting at 26K and reaching a peak of 54K in the week of October 24, before dropping to 13K by the end of the quarter. The app's weekly active users saw minor fluctuations, beginning at 310K and ending the quarter at 293K.

For more detailed insights and data, visit Sensor Tower.