Top 5 Shopping Apps on Unified Platform in Belgium Q4 2022

In the fourth quarter of 2022, the top 5 shopping apps in Belgium showed varying trends in weekly downloads, revenue, and active users, according to data from Sensor Tower.

SHEIN - Shopping Online saw a peak in weekly downloads at 29.3K during the week of November 7, with a slight decline towards the end of the quarter, ending at around 20.8K. Active users for SHEIN fluctuated throughout the quarter, peaking at 367.7K in the week of November 21, and closing the year with 281.2K.

Action experienced a significant spike in weekly downloads, reaching 53.8K in the week of October 31. The downloads then tapered off, ending the quarter at approximately 13.2K. Active users for Action followed a similar trend, peaking at 61K in early November and ending the quarter with 57.9K.

Amazon maintained steady weekly downloads, averaging around 15K throughout the quarter, with a slight peak at 19.7K in late October. Active users for Amazon remained robust, peaking at 549.8K in mid-December and closing the quarter at 529.6K. The app also saw a notable increase in weekly revenue, culminating at $51 in the final week of December.

Xtra had a notable increase in weekly downloads, peaking at 23.4K in late October, but saw a decline towards the end of the quarter, finishing at around 8.1K. The active user base for Xtra peaked at 75.7K in late October and closed the quarter at 53.1K.

Zalando – Online fashion maintained a consistent download rate, with a peak of 17K in the week of November 21 and ending the quarter at 12.1K. Active users for Zalando showed a steady increase, peaking at 439.1K in late November and concluding the quarter with 371K.

For more detailed insights and data, visit Sensor Tower.