AI Insights · Timothy · January 2023
Top 5 Shopping Apps in Australia Q4 2022 Performance Insights
An overview of the performance trends for the top 5 shopping apps in Australia during Q4 2022, including downloads and active user metrics.
In the final quarter of 2022, the top shopping apps in Australia showcased varied performance trends in downloads and active user metrics. Here is a detailed look at the performance of Everyday Rewards, flybuys, Shop: All your favorite brands, SHEIN - Shopping Online, and Amazon Shopping.
Everyday Rewards saw a notable increase in weekly downloads, peaking at around 60K in late November. Active users also showed a positive trend, increasing from 662.6K at the start of October to approximately 811.7K by mid-December.
flybuys experienced a significant spike in downloads at the end of October, reaching around 95K. Active users rose from 310.1K in late September to a peak of 455.5K at the end of October, stabilizing around 381.8K by the end of December.
Shop: All your favorite brands had a strong performance in weekly downloads, with a peak of nearly 59K in late November. Active users also increased significantly, from 241.1K in late September to a peak of 387.2K in late November.
SHEIN - Shopping Online maintained a steady trend in downloads, averaging around 30K weekly, with a slight increase to 35.4K in the last week of December. Active users fluctuated, peaking at 660.9K in late November before settling around 557.9K by the end of December.
Amazon Shopping saw a consistent increase in active users, reaching approximately 1.53M in late November. Downloads also followed an upward trajectory, peaking at around 48.5K in late November.
These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower's website.
