Top 5 Shopping Apps in Africa Q4 2022 Performance

The fourth quarter of 2022 saw significant activity in the shopping app sector across Africa. Here, we delve into the performance of the top 5 shopping apps, highlighting key trends in weekly downloads, revenue, and active users. This data is sourced from Sensor Tower, where more in-depth insights are available.

Easy Giveaway Comment Picker demonstrated a mixed performance throughout the quarter. Weekly revenue varied, peaking at around $409 in late November and fluctuating between $65 and $276 for most weeks. Downloads saw a notable spike towards the end of December, reaching 75 from a low of 8 earlier in the month. Active users remained relatively stable, hovering around 250 to 280.

Insitu Art Room experienced a steady stream in weekly revenue, maintaining figures between $65 and $159. Despite the consistent revenue, the app did not record significant download activity or active user data throughout the period.

Sole Retriever - Sneakers had a varied revenue trajectory, with weekly earnings ranging from $35 to $112. Downloads were minimal, with occasional spikes such as 17 in mid-November and 10 in mid-October, but generally remained low.

PS Deals showed robust activity. Weekly downloads consistently stayed above the 200 mark, peaking at 337 in late November. Revenue was more erratic, with highs of $160 in early October and $151 in late November, but also some weeks with negligible earnings. Active users remained strong, generally above 1900, peaking at 2078 in late November.

Our Groceries Shopping List reported steady revenue throughout the quarter, with figures ranging between $39 and $94. Downloads fluctuated, peaking at 113 at the start of the quarter and maintaining a moderate level throughout. Active users were relatively stable, staying around the 700 to 790 range.

These trends showcase the dynamic nature of shopping app usage in Africa, reflecting varying degrees of engagement and financial performance. For more detailed insights and data, Sensor Tower remains the go-to resource.