Top 5 Parenting Apps in Turkey Q4 2022 Performance

In the fourth quarter of 2022, the top 5 parenting applications in Turkey showcased varying trends in downloads, revenue, and active user metrics. Here’s a closer look at the performance of these apps, based on data from Sensor Tower.

Purbis - Online Tracker from Avsfamily soft saw a significant spike in weekly downloads, peaking at around 95K in mid-October. However, downloads fluctuated throughout the quarter, ending at approximately 31K in the final week of December. The app's weekly revenue experienced an initial surge, reaching a peak of $2.2K in late October, before stabilizing around $300-$500 for most of the quarter, with a notable increase to $1.3K in the last week of December. Weekly active users showed a similar pattern, starting at 1.6K, peaking at nearly 73K in late October, and finishing the quarter at about 60K.

Find my kids: live GPS tracker by GEO TRACK TECHNOLOGIES INC maintained a steady weekly revenue stream, averaging around $4K to $4.5K, with minor fluctuations. Weekly downloads for this app exhibited a declining trend, starting at 19K in late September and dropping to around 9K by the end of December. In terms of active users, the app started strong with 271K, saw a peak of 305K in mid-November, and concluded the quarter with 245K active users.

Gün Gün Gebelik Takibi from HokkabazSoft had a consistent performance in weekly downloads, ranging from 5K to 9K throughout the quarter. The app’s active user base remained robust, starting at 856K in late September, peaking at 878K in late October, and ending the quarter at 850K.

Be Closer: Family location by Applabel LTD showed a steady increase in weekly revenue, starting at $926 in late September and peaking at $3.7K in mid-December. Weekly downloads also saw a significant rise, from 2K in late September to 14K in early December, before stabilizing around 4K. Active users followed a similar upward trend, beginning at 21K and reaching a high of 42K in early December.

Happy Mom • Hamilelik Takibi from HAPPY DIGITAL experienced steady weekly downloads, fluctuating between 6K and 9K throughout the quarter. The app’s active user metrics were stable, starting at 160K in late September and maintaining a range of 148K to 167K, ending at 159K in the final week of December.

These insights highlight the dynamic nature of the parenting app market in Turkey. For more detailed analytics and trends, visit Sensor Tower.