Top 5 News Apps in Sweden: Q4 2022 Performance Overview

Throughout the fourth quarter of 2022, the top 5 news apps in Sweden showcased notable trends in weekly revenue, downloads, and active users. Below is a detailed performance overview of Aftonbladet Nyheter, Expressen Nyheter, Omni Ekonomi, Omni | Nyheter, and The New York Times.

Aftonbladet Nyheter

Aftonbladet Nyheter saw a relatively stable revenue trend, fluctuating between $46K and $57K weekly. Downloads peaked at 2.8K in early October but showed a declining trend towards the end of the quarter, averaging around 2K per week. Active users ranged from approximately 558K to 672K, with a noticeable decline towards the end of December.

Expressen Nyheter

Expressen Nyheter exhibited a steady revenue stream, with weekly earnings oscillating between $29K and $37K. Downloads peaked in mid-October at 2.6K but decreased to around 1.4K by mid-December, before a slight rise at the end of the month. Active users consistently stayed around the 225K to 242K mark.

Omni Ekonomi

Omni Ekonomi experienced a varied revenue pattern, with weekly earnings ranging from $5.3K to $10.1K. Downloads were relatively low, peaking at 453 in late September and dropping to as low as 169 in mid-December, before ending the quarter with 332 downloads.

Omni | Nyheter

Omni | Nyheter showed a revenue trend that peaked at $11K in mid-November, with weekly earnings generally fluctuating between $4.5K and $7.2K. Downloads peaked at 3.9K in late September but gradually declined throughout the quarter, averaging around 2.2K by December. Active users ranged from 59K to 70K, with a peak towards the end of December.

The New York Times

The New York Times maintained a consistent revenue stream, with weekly earnings between $2.3K and $3.8K. Downloads showed a peak of 709 in late September but remained below 600 for most of the quarter. Active users fluctuated narrowly, staying around the 9K mark throughout the quarter.

These insights are based on data from Sensor Tower, and for more detailed analytics, visit Sensor Tower's platform.