Top 5 News Apps in New Zealand Q4 2022: Performance Analysis

In the fourth quarter of 2022, the performance of the top 5 news apps in New Zealand showcased diverse trends in downloads, revenue, and active users. Here’s an overview of their performance based on data from Sensor Tower.

NZ Herald News experienced varied trends in its metrics. Weekly revenue saw fluctuations, peaking at approximately $24.8K in late November and ending the quarter with around $23.6K. Weekly downloads remained relatively stable, with a slight increase towards the end of the quarter, reaching 597 downloads. Active users hovered around the 5.5K mark, with minor ups and downs throughout the period.

The Guardian - Live World News showed a steady performance in revenue, peaking at $3.6K in mid-November and closing the quarter with $3.4K. Downloads fluctuated, with a notable peak of 326 downloads in the week of October 10, and ending the quarter with 268 downloads. Active users saw a gradual decline, starting at 10K and ending at around 8.3K.

The New York Times showed a mixed trend in revenue, peaking at $1.9K in the last week of December. Downloads were relatively stable, with a slight increase towards the end, reaching 382 downloads. Active users remained fairly constant, ending the quarter with nearly 6K.

PressReader: News & Magazines had a stable revenue performance, peaking at $848 in early October and ending the quarter with $761. Downloads showed a declining trend, starting at 328 and ending at 261. Active users remained consistent, hovering around the 3.7K mark.

Bloomberg: Business News Daily exhibited fluctuations in revenue, with notable peaks of $1.4K in early October and $1.4K in late October. Downloads remained low, peaking at 143 in early October and ending at 93. Active users saw a slight decline, starting at 1.5K and ending at 1.3K.

This analysis highlights the varying performance of these top news apps in New Zealand during Q4 2022. For more detailed insights, visit Sensor Tower.