AI Insights · Timothy · January 2023
Top 5 News Apps in Nigeria for Q4 2022
Explore the performance of the top 5 news apps in Nigeria during Q4 2022, including trends in downloads, revenue, and active users.
In Q4 2022, the top 5 news apps in Nigeria demonstrated varied performance in terms of downloads, revenue, and active users. Here’s a closer look at how each app fared.
Bloomberg: Business News Daily saw a notable peak in weekly revenue around the end of October, reaching approximately $605. However, this figure declined to about $118 by the end of December. Weekly downloads fluctuated, peaking at 445 in late September and then stabilizing around 285 by the end of December. Active users remained relatively steady, hovering between 1.7K and 1.9K throughout the quarter.
Medium: Read & Write Stories experienced a significant peak in weekly revenue at the end of November, reaching about $434, followed by another rise to $401 in mid-December. Weekly downloads were highest at the end of September with 2.5K, and saw another peak of 1.7K in the last week of December. Active users showed a slight decline from 10.8K at the end of September to 8.7K by the end of December.
The Economist - News, Podcasts maintained a consistent weekly revenue, peaking at $292 in early December. Weekly downloads remained modest, with a high of 163 in mid-October, and ended the quarter with 122 downloads in the last week of December. Active users also remained steady, averaging around 600 throughout the quarter.
The Wall Street Journal. showed a varied performance in weekly revenue, peaking at $179 in early October and ending the quarter with $72. Weekly downloads were highest at 124 in early October, but dropped to 76 by the end of December. Active users ranged between 450 and 570 throughout the quarter.
The New York Times exhibited an upward trend in weekly revenue, peaking at $138 in the last week of December. Weekly downloads saw a peak of 179 at the end of September and maintained a steady rate around 168 by the end of December. Active users fluctuated slightly but remained around 1.8K to 2K throughout the quarter.
These performance metrics come from Sensor Tower, providing deeper insights into the app market. For more detailed analysis, visit Sensor Tower’s platform.
