Top 5 News Apps Performance in Kenya Q4 2022

The fourth quarter of 2022 saw significant activity among the top news applications in Kenya. Here, we delve into the performance trends of these apps, focusing on weekly downloads, revenue, and active users, as provided by Sensor Tower.

The Economist - News, Podcasts experienced fluctuating weekly revenue, peaking at around $312 at mid-October. Weekly downloads varied, with a notable high of approximately 675 in early November, before dropping to about 99 by the end of December. Active users showed a slight decline from around 2.1K to 1.8K over the quarter.

Bloomberg: Business News Daily saw a peak in weekly revenue at about $510 in early October, with a significant drop to roughly $76 by the end of the month. Weekly downloads were highest at around 1K in early November, tapering off to about 196 by the end of December. Active users peaked at approximately 4.2K in early November, declining to around 3K by the end of the quarter.

The Standard Digital e-Paper had notable revenue increases, peaking at around $293 in late October. Weekly downloads remained relatively low, with a peak of about 68 in late November. No active user data was available for this app.

The Wall Street Journal. showed a steady revenue trend, peaking at about $214 in early December. Weekly downloads fluctuated, reaching a high of around 529 in late October before dropping to about 85 by the end of December. Active users decreased from approximately 3K to 2K over the quarter.

The New York Times saw its highest weekly revenue at around $324 in mid-December. Weekly downloads peaked at approximately 934 in early November, and active users fluctuated, peaking at roughly 7.6K in early November before ending the quarter at around 5.3K.

For more detailed insights and trends, visit Sensor Tower.