AI Insights · Timothy · January 2023
Top 5 Navigation Apps in Europe Q4 2022
Explore the performance of the leading navigation apps in Europe for Q4 2022, featuring trends in downloads, revenue, and active users.
The fourth quarter of 2022 saw significant activity in the navigation app space across Europe. Here's a closer look at how the top five apps performed in terms of downloads, revenue, and active users.
Coyote : Carplay, GPS & radar from Coyote System experienced a diverse quarter. Weekly revenue saw a steady performance, peaking at around $191K in the week of December 19, after a dip to $138K in late November. Downloads showed an upward trend, reaching a peak of 29K in the week of November 28, while weekly active users remained relatively stable, hovering around 123K to 134K throughout the quarter.
TomTom GO Navigation from TomTom displayed consistent performance. Weekly revenue fluctuated slightly, peaking at approximately $174K in late September and then stabilizing around $132K to $147K towards the end of December. Downloads were strong, peaking at 68K in late September, and active users remained robust, ranging between 196K to 221K.
OS Maps: Walk, Hike, Run, Bike from Ordnance Survey showed a varied performance. Weekly revenue saw a decline, starting at $130K in late September and dipping to $58K in mid-December, before recovering to $105K in the final week. Downloads peaked at 24K in the last week of December, and active users saw an increase from 38K to 53K by the end of the quarter.
Geocaching® from Groundspeak Inc. experienced a fluctuating quarter. Weekly revenue peaked at around $116K in late October, followed by a low of $63K in mid-December, and then a rise to $144K in the final week. Downloads varied, with a peak of 50K in mid-November and a low of 15K in mid-December, while active users decreased from 152K to a low of 101K before recovering to 138K by the end of the quarter.
Blitzer.de PRO from Eifrig Media showed steady growth. Weekly revenue increased from $55K at the start of the quarter to $81K by the end. Downloads also grew, peaking at 50K in the last week of December. Active users remained high, increasing from 292K to 305K over the quarter.
The data for this analysis comes from Sensor Tower, where more detailed insights can be found.
