Top 5 Lifestyle Apps in Oceania Q4 2022: Unified Platform Performance

In the fourth quarter of 2022, the top 5 lifestyle apps in Oceania showcased varied performance trends across unified platforms. Here is a detailed look at the weekly downloads, active users, and revenue patterns for these apps, based on data from Sensor Tower.

Google Home saw a significant increase in weekly downloads, peaking at approximately 63.2K in the last week of December. The app's weekly active users also experienced a notable rise, reaching 402.6K in mid-December before slightly dropping to 387K by the end of the month.

Pinterest maintained consistent weekly downloads throughout the quarter, with a slight peak at 27.5K in the final week of December. The app had a relatively stable number of weekly active users, fluctuating around 6M, with a peak of 6.2M towards the end of December.

Amazon Alexa experienced a steady growth in downloads, culminating at 37.7K in the last week of the quarter. The weekly active users increased from approximately 98.1K at the beginning of the quarter to 137.3K by the end.

eufy Security showed a steady increase in both downloads and revenue. Weekly downloads peaked at 17.8K in the last week of December, while weekly revenue reached around $3.9K. The number of active users also rose, reaching 219.1K in the week of December 19 before settling at 211K in the final week.

MYER one experienced a gradual increase in downloads, peaking at 14.2K in the last week of December. The app's weekly active users also saw a rise, reaching 55.8K by the end of the quarter.

These insights provide a snapshot of the dynamic landscape of lifestyle apps in Oceania. For more detailed analytics and trends, visit Sensor Tower.