Top 5 Lifestyle Apps Performance in Ukraine Q4 2022

Throughout the fourth quarter of 2022, the top 5 lifestyle applications in Ukraine exhibited varying trends in downloads, revenue, and active user activity. Here’s a detailed look based on data from Sensor Tower.

Tinder Dating App: Chat & Date saw its weekly revenue peak at around $46K in early October, dipping to approximately $37.6K by early November before stabilizing around $39K-$42K in December. Weekly downloads maintained a stable range between 9.5K and 12.4K, with a slight increase towards the end of the quarter. Active users showed some fluctuation, starting at 186.7K and ending the quarter at 159K.

Badoo: Dating. Chat. Friends experienced a consistent weekly revenue, averaging around $26K-$28K throughout the quarter. Weekly downloads ranged from 10K to 13.6K, with a noticeable dip in the last week of November. The app's active users saw a general decline from 391.8K at the start to around 328.6K by the end of December.

PURE: Anonymous Dating App exhibited stable weekly revenue, averaging around $8.2K-$9.5K. Downloads fluctuated between 2K and 2.5K, with active users peaking at around 10.4K in mid-December before settling at 10.2K by the end of the quarter.

Bumble Dating App: Meet & Date showed a steady weekly revenue trend, ranging from $2K to $2.8K. Downloads increased from 1.1K in late September to 1.6K in early December, with active users rising from 20K to 24.5K by mid-December.

Findmykids: Location Tracker had a more variable performance. Weekly revenue ranged from $1.7K to $2.6K, while downloads saw a significant drop from 4.5K in late September to just under 1K in mid-December, before climbing back up to 2.8K by the end of the quarter. Active users fluctuated, peaking at around 70.9K in mid-October and ending the quarter at approximately 66.8K.

For more detailed insights and data, visit Sensor Tower.