AI Insights · Timothy · January 2023
Top 5 Lifestyle Apps in Oceania Q4 2022: Unified Platform Performance
Discover the performance trends of the top 5 lifestyle apps in Oceania for Q4 2022, including weekly downloads, revenue, and active users.
In the fourth quarter of 2022, the top 5 lifestyle apps in Oceania showed varied performance across weekly downloads, revenue, and active users. Here’s a closer look at the trends for each app, based on Sensor Tower data.
Tinder Dating App: Chat & Date experienced fluctuations in weekly revenue, peaking at approximately $689K in early October and ending the quarter with around $679K. Weekly downloads remained fairly stable, with a notable increase to 17.7K in the final week of December. Active users started at around 1.37M and saw a slight increase, peaking at 1.48M in mid-December.
Bumble Dating App: Meet & Date saw its revenue peak at about $331K in the week before Christmas, with consistent performance around $280K to $307K for most of the quarter. Downloads showed a slight increase towards the end of December, reaching 14.5K. Active users fluctuated, starting at 507K and ending the quarter at approximately 518K.
Hinge Dating App: Match & Meet maintained steady revenue, peaking at around $170K in the week leading up to Christmas. Download numbers showed some fluctuation, peaking at 15.4K at the end of the quarter. Active users saw a gradual increase, ending the quarter at around 381K.
Feeld: Date & Meet New People showed a gradual increase in weekly revenue, starting at $22K and reaching nearly $30K by the end of December. Downloads varied slightly, with peaks of 1.85K in late November and 1.52K in the final week of December. Active users increased from 20.7K to 25.5K by the end of the quarter.
Flatmates recorded weekly revenue fluctuations, peaking at $12K in mid-November and ending the quarter at approximately $9.6K. Downloads remained relatively stable, with a slight increase to 3.2K in the last week. Active users showed a steady increase, reaching 22.4K by the end of December.
These insights are based on Sensor Tower data. For more detailed information and additional insights, visit Sensor Tower.