Top 5 Lifestyle Apps Performance in New Zealand Q4 2022

In the fourth quarter of 2022, the top 5 lifestyle applications in New Zealand demonstrated diverse performance trends across revenue, downloads, and active users. Here is a detailed look at the data from Sensor Tower.

Tinder Dating App: Chat & Date saw a steady increase in weekly revenue, peaking at approximately $55K in the final week of December. Weekly downloads fluctuated throughout the quarter, reaching a high of around 3.4K in the same week. Meanwhile, weekly active users showed a slight increase, rising from about 134K to 141K over the quarter.

Bumble Dating App: Meet & Date experienced an upward trend in weekly revenue, culminating at approximately $37K in the last week of December. Weekly downloads remained relatively stable but saw a peak of around 2K at the end of the quarter. Active users varied, peaking at roughly 69K in early October but ending the quarter at about 66K.

Hinge Dating App: Match & Meet showed consistent growth in weekly revenue, reaching about $11K by the end of December. Downloads were stable but peaked at around 2.2K in the final week of the quarter. Active users also saw an upward trend, increasing from about 47K to 49K.

Badoo: Dating. Chat. Friends had a modest performance with weekly revenue peaking at approximately $3.5K in the last week of December. Downloads were relatively stable, peaking at around 600 during the same period. Active users fluctuated slightly, ending the quarter at about 20K.

Live Psychic Chat showed varying trends in weekly revenue, peaking at about $3K in late November. However, there were no significant changes in downloads and active users during the quarter.

These insights are based on data from Sensor Tower. For more detailed analytics, visit their website.