Top 5 Insurance Apps in Australia in Q4 2022

In the fourth quarter of 2022, the top 5 insurance apps in Australia showed varied performance in terms of downloads and active users. These insights are based on data from Sensor Tower, where more detailed information can be found.

My Medibank experienced a steady pattern in weekly downloads, fluctuating between 4.2K and 6.3K throughout the quarter. Active users saw a slight decline from approximately 16.2K in late September to around 14.6K by the end of December.

My NRMA showed significant spikes in downloads, notably peaking at 9.8K in the week of December 12. Active users also saw a rise, reaching a high of 15.4K in mid-December, before settling at about 12.1K by the end of the quarter.

The AAMI App maintained consistent download numbers, averaging around 3.5K to 3.9K weekly. The app's active user base grew steadily, starting at 37.3K in late September and peaking at over 41.5K in mid-December.

nib Health had stable download trends, with weekly downloads ranging from 2.2K to 3.3K. Active users saw a slight increase, starting at 17.4K in late September and ending at approximately 18.3K by the end of December.

Lastly, Simples: Compare & Save experienced fluctuations in weekly downloads, peaking at 5K in late September and seeing another spike to 4.2K in the last week of December. Unfortunately, active user data for this app was not available.

These trends provide a snapshot of the insurance app market in Australia for Q4 2022. For more detailed insights and data, visit Sensor Tower.