AI Insights · Timothy · January 2023
Top Finance Apps in Oman Q4 2022: Unified Platform Performance
Explore the performance of the top 5 finance applications in Oman during Q4 2022, based on data from Sensor Tower, highlighting trends in downloads and active users.
The performance of the top finance applications in Oman for the fourth quarter of 2022 reveals interesting trends across unified platforms, according to data from Sensor Tower.
Bank Muscat Mobile banking saw a varied trend in weekly downloads. Starting at around 9.8K at the end of September, it peaked at 12.3K in the week of October 24 before declining to approximately 5.3K in mid-December. However, it rebounded to 9.4K by the end of December. Weekly active users fluctuated, beginning with 139K in late September and reaching 150K by the end of December.
ONEIC Pay experienced a gradual decrease in weekly downloads over the quarter, from 3.4K at the end of September to around 1.8K in mid-December. There was a slight increase towards the end of December, reaching 2.5K. Active users followed a similar pattern, starting at 7.2K and dipping to 5.7K in early December before rising to 6.3K by the end of the month.
NBO had a relatively stable download trend, with weekly downloads ranging from 1.3K to 2.1K. The highest download count was in the week of October 24, with 2.1K downloads.
Bank Muscat Soft Token showed significant fluctuations in downloads. It started with 321 downloads at the end of September, spiking to 4.9K in early November, and ending the year with around 422 downloads.
BankDhofar had a substantial increase in downloads towards the end of the quarter. It started with 400 downloads in early October, peaking at 3.9K in early December, and maintaining high numbers with 3.5K downloads by the end of December.
For more detailed insights and data, visit Sensor Tower.