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AI Insights · Timothy · January 2023

Top 5 Finance Apps Performance in Colombia: Q4 2022

Explore the performance of the top 5 finance apps in Colombia during Q4 2022, including trends in downloads and active users.

Top 5 Finance Apps Performance in Colombia: Q4 2022

In the fourth quarter of 2022, the top five finance apps in Colombia demonstrated notable trends in downloads and active users, as observed through Sensor Tower data. Below, we delve into the specifics for each app.

Nequi Colombia saw a fluctuating pattern in weekly downloads, peaking at approximately 399K in the last week of October. The app's weekly active users hovered around 3.3M, with minor fluctuations, ending the quarter with around 3M active users.

Bancolombia A la Mano experienced relatively stable download numbers, with a high of about 117K in mid-December. Weekly active users remained consistent, fluctuating slightly around the 1M mark throughout the quarter.

DaviPlata displayed a steady increase in downloads, peaking at approximately 125K in the week of December 19. Active users also showed growth, starting at 753K and peaking at around 964K in mid-December.

Bancolombia Personas showed a slight decline in weekly downloads throughout the quarter, starting at 92K and ending at around 78K. Active users remained fairly stable, averaging around 3.5M.

qiip: resuelve tus deudas had an interesting trend in downloads, with an initial peak at 125K in mid-October, followed by a decline and a resurgence to 63K by the end of December. Active users followed a similar pattern, peaking at 171K in mid-October and ending the quarter with 110K active users.

These insights are based on data from Sensor Tower. For a more detailed analysis, visit Sensor Tower's platform.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: January 2023