AI Insights · Timothy · January 2023
Top 5 Education Apps in South America Q4 2022: Performance Insights
Explore the performance of the top 5 education apps in South America for Q4 2022, with insights on downloads, revenue, and active users.
In Q4 2022, the top 5 education applications in South America exhibited varying trends in weekly downloads, revenue, and active users. Here’s a closer look at their performance based on Sensor Tower data.
Duolingo - Language Lessons showed impressive weekly revenue, peaking at approximately $423K in the final week of December. Weekly downloads fluctuated, starting at around 396K at the beginning of October and ending the quarter with a notable rise to 376K. Active users demonstrated consistent growth, increasing from 3.25M to 3.57M by the end of December.
Brainly: AI Homework Helper experienced a significant decline in weekly revenue, starting from $32.6K at the end of September and dropping to $4.1K by the last week of December. Downloads also saw a downward trend, beginning at 223K and ending at 43.4K. Active users followed a similar pattern, decreasing from 5.91M to 1.69M over the quarter.
Photomath had relatively stable weekly revenue, hovering around $5K to $7.2K throughout the quarter. Downloads were highest at the end of October with 217K but significantly dropped to 23K by the end of December. Active users also declined from 1.45M in late September to 462K by the end of the year.
Hotmart maintained a steady increase in weekly downloads, starting from 70.4K and peaking at 110K in mid-November, before slightly falling to 90.5K by the end of December. Active users remained stable, growing from 1.12M to 1.23M over the quarter.
Falou - Fast language learning saw a notable increase in weekly revenue, starting at $18.9K in late September and reaching up to $35K by mid-October. Downloads fluctuated, peaking at 101K in early October before stabilizing around 72.7K at the end of December. Active users grew steadily, increasing from 67.4K to 110K during the quarter.
These trends highlight the dynamic nature of the education app market in South America. For more detailed insights and data, visit Sensor Tower.