AI Insights · Timothy · January 2023
Top 5 Dating Apps in Mexico Q4 2022: Unified Platform Performance
Explore the performance of the top 5 dating apps in Mexico during Q4 2022. Discover trends in downloads, revenue, and active users for the leading apps.
During the fourth quarter of 2022, the top five dating apps in Mexico exhibited notable trends in downloads, revenue, and active users. Below, we delve into the performance of each app based on data from Sensor Tower.
Tinder Dating App: Chat & Date saw a fairly consistent weekly revenue, peaking at around $109K in the week of December 19. Weekly downloads experienced a significant uptick towards the end of the quarter, reaching approximately 87K in the final week of December. Active users showed fluctuations but remained strong, with a peak of around 1.7M at the start of the quarter.
Bumble Dating App: Meet & Date exhibited a steady increase in weekly revenue, peaking at nearly $98K in the week of December 19. Downloads fluctuated throughout the quarter, with a notable increase to about 22K in the last week of December. Active users remained relatively stable, averaging around 470K, with a slight peak to 480K in the final week.
Grindr - Gay Dating & Chat experienced a steady rise in weekly revenue, reaching up to $48K in the week of December 19. Weekly downloads showed modest growth, peaking at around 12K in the last week of December. Active users remained consistent, averaging around 170K, with a peak of approximately 185K in the final week.
Kismia - Meet Singles Nearby showed fluctuations in weekly revenue, peaking at roughly $16K in mid-December before dropping to about $9.7K in the final week. Downloads varied significantly, with a peak of around 36K in early October and a drop to approximately 6.5K in the last week of December. Active users exhibited a similar trend, peaking at around 51K in early November and decreasing to about 28K by the end of the quarter.
Badoo: Dating. Chat. Friends saw a steady weekly revenue, peaking at nearly $17K in mid-December. Weekly downloads increased steadily, reaching about 45K in the last week of December. Active users showed a significant rise towards the end of the quarter, peaking at around 1M in the final week.
These insights reflect the dynamic landscape of dating apps in Mexico. For more detailed data and additional insights, visit Sensor Tower.
