Top 5 Dating Apps in Kenya: Q4 2022 Performance

The final quarter of 2022 saw notable shifts in the performance of the top dating apps in Kenya. Here's an overview of how the leading apps fared in terms of weekly downloads, revenue, and active users.

Tinder Dating App: Chat & Date

Throughout Q4 2022, Tinder experienced fluctuations in its weekly revenue, peaking at approximately $3.8K in the first week of December. Weekly downloads showed an upward trend mid-quarter, reaching 10.2K in the week of October 17, while weekly active users increased steadily from 84.9K to 88.7K by the end of December.

Bumble Dating App: Meet & Date

Bumble's weekly revenue varied, with the highest at around $2.3K in late October. Downloads saw a peak in the week of October 24 with 3.6K, and active users grew from 42.4K to 51.8K throughout the quarter.

AfroIntroductions: Afro Dating

AfroIntroductions showed a steady increase in weekly revenue, peaking at $532 in the final week of December. Downloads spiked to 5.8K in late October, while active users increased from 7.2K to 7.7K by early December before declining to 5.8K at the end of the month.

Dating.com: Global Online Date

Dating.com had its highest weekly revenue of $434 in early December. Downloads were relatively stable, with a slight peak of 190 in the last week of November. Active users saw a gradual decline from 3.4K to 2.8K throughout the quarter.

Badoo Dating App: Meet & Date

Badoo's revenue peaked at $323 in late November. Weekly downloads saw a high of 3.4K in mid-October, while active users fluctuated, peaking at 71.6K in mid-December before dropping to 60.1K by the end of the quarter.

For more detailed insights and data, visit Sensor Tower.