Top 5 Books Apps Performance in Brazil Q4 2022

The fourth quarter of 2022 saw notable trends for the top five books applications on a unified platform in Brazil. Here’s a closer look at their performance:

Amazon Kindle experienced a steady increase in weekly downloads, starting at around 33K in early October and peaking at approximately 47K in the final week of December. Weekly active users also followed an upward trajectory, rising from 890K to nearly 983K by the end of the quarter.

Wattpad - Read & Write Stories saw a consistent pattern in its weekly downloads, with numbers hovering around 38K at the beginning of October and reaching up to 57K by the end of December. Weekly revenue for the app showed fluctuations, peaking at around $5.1K in late November. Active users fluctuated between 1.9M and 2.0M throughout the quarter.

Skeelo: Livros e Audiobooks showed a significant increase in downloads, starting at 50K and rising to 94K by the end of December. The app maintained stable weekly revenue, averaging around $800, with a peak of $1K in mid-November. Weekly active users saw a substantial rise from 219K to 289K over the quarter.

Novelah - Go Read Novels exhibited a varied trend in weekly downloads, beginning with about 7K in late September and peaking at 17K in early December. Revenue remained relatively low, with a notable peak of $77 in early December. Active users increased from 29K to 49K by the end of the quarter.

Bíblia Sagrada Mobidic had a stable download rate, averaging around 5K weekly. The app's revenue remained modest, peaking at $134 in mid-October. Active users were consistently around 25K, with a slight increase towards the end of the quarter, reaching approximately 27K.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower’s website.