Top 5 Books Apps Performance in Bulgaria Q4 2022

In the fourth quarter of 2022, the top 5 books applications on a unified platform in Bulgaria exhibited diverse performance trends in terms of downloads, revenue, and active users. Here’s a detailed look at their metrics, sourced from Sensor Tower.

Storytel - Audiobooks Library from Storytel Sweden AB saw a notable fluctuation in weekly revenue, peaking at around $17K in mid-October before dipping to approximately $10K by the end of December. Weekly downloads were relatively stable early in the quarter, averaging around 1.8K, but declined sharply to about 1.1K in mid-December before recovering slightly to 1.5K. Active users hovered around 50K to 55K throughout the quarter, ending at approximately 51K.

Wattpad - Read & Write Stories by Wattpad Corp experienced modest weekly revenue, generally under $120, with a peak of $120 in early October. Downloads ranged between 300 to 500, with a noticeable increase to 565 in the final week of December. Active users remained steady, fluctuating between 15K to 16K.

Ozone e-книги showed consistent weekly downloads, starting at 129 and reaching a peak of 217 in late November. The app did not generate any revenue during this period, and data on active users was not available.

Goodreads: Book Reviews maintained a steady download rate of around 300 per week, with a significant spike to 865 in the last week of December. Active users fluctuated slightly, starting at 5.2K and ending the quarter at nearly 6K.

Amazon Kindle demonstrated stable weekly downloads, generally around 200 to 300, with an increase to 535 in the final week of December. Revenue was minimal, consistently around $1, with a peak of $21 in mid-December. Active users ranged from 1.8K to 2.4K over the quarter, finishing at 2.4K.

These insights highlight the varying performance of top books applications in Bulgaria during Q4 2022. For more detailed analysis and insights, visit Sensor Tower.