Top 5 Apparel Apps Performance in Ukraine Q4 2022

In the fourth quarter of 2022, the top 5 apparel applications on the unified platform in Ukraine showed varied performance trends in terms of weekly downloads and active users. Data provided by Sensor Tower offers a comprehensive view of these trends.

SHEIN - Shopping Online experienced a fluctuating trend in weekly downloads, peaking at approximately 9.2K in the week of November 21. Active users saw a steady increase, reaching around 115K in the same week, before a slight decline towards the end of December.

Zalando – Online fashion showed consistent growth in weekly downloads, with a notable peak of 5.1K in the week of November 21. Active users increased steadily throughout the quarter, ending with approximately 38.2K in the final week of December.

MODIVO - Moda i zakupy online saw a significant rise in weekly downloads, peaking at around 6.4K in the week of November 21. Active users also climbed, reaching a high of approximately 17.1K by the end of November, before slightly declining to around 14K in the final week of December.

ZARA experienced relatively steady weekly downloads, with a peak of 6.4K in the week of November 21. Active users showed a slight increase, peaking at approximately 37.5K in the same week before stabilizing around 33.2K by the end of December.

Trendyol: Fashion & Trends had a varied download trend, with a notable peak of around 3.3K in the week of October 10. Active users saw an overall increase, peaking at approximately 89.6K in the week of November 14, before ending the quarter at around 83K.

These insights highlight the dynamic nature of user engagement and downloads for apparel apps in Ukraine. For a more detailed analysis, visit Sensor Tower.