Top 5 Apparel Apps in El Salvador Q4 2022 Performance

The fourth quarter of 2022 saw notable performance trends among the top 5 apparel applications in El Salvador on a unified platform. According to data from Sensor Tower, here’s a breakdown of the weekly downloads and active users for these apps.

SHEIN - Shopping Online experienced a fluctuating trend in weekly downloads, peaking at around 12.8K in late October and then declining to approximately 6.2K by mid-December. However, the app saw a resurgence in downloads, hitting 8.4K in the final week of December. Active users for SHEIN showed a steady increase throughout the quarter, starting at 134.9K and rising to 156.6K by the end of December.

ZARA had relatively stable weekly downloads, ranging from 514 to 918, with a slight peak in the third week of November. Active users for ZARA also remained fairly consistent, starting at 3.2K and ending the quarter at approximately 3.3K.

BERSHKA showed a minor decline in weekly downloads, beginning at 555 and dropping to 439 by the last week of December. The app's active users followed a similar trend, fluctuating between 2.5K and 3.1K, with a slight dip towards the end of the quarter.

Fashion Nova - Online Shopping saw its weekly downloads decrease from 634 in early October to 339 by the end of December. The active user count started at 2K and experienced a slight decline, closing the quarter at around 1.8K.

PULL&BEAR recorded a consistent performance in weekly downloads, fluctuating between 361 and 642 throughout the quarter. Active users for PULL&BEAR remained stable, starting at 1.6K and ending the quarter with a similar number.

These trends indicate varying levels of user engagement and app adoption among the top apparel apps in El Salvador. For more detailed insights, visit Sensor Tower.