AI Insights · Timothy · January 2023
Top 5 Apparel Apps Performance in Peru Q4 2022
Explore the performance trends of the top 5 apparel apps in Peru during Q4 2022, including weekly downloads, active users, and revenue insights.
In the fourth quarter of 2022, the top 5 apparel applications in Peru showed varying performance trends in terms of downloads and active users. Here’s a closer look at how each app performed, based on data from Sensor Tower.
adidas: Shop Shoes & Clothing saw a notable fluctuation in weekly downloads, peaking at around 43K in the week of November 21, before dropping to approximately 5.1K by December 19. Weekly active users for the app started at 218K at the beginning of October and reached a high of 285K in late November, before stabilizing around 204K by the end of December.
SHEIN - Shopping Online exhibited a more stable pattern in weekly downloads, with figures ranging from 9.6K to 13.8K throughout the quarter. The app's weekly active users remained relatively consistent, starting at 156K in late September and rising to 176K by the end of December.
ZARA experienced a steady increase in weekly downloads, with numbers growing from 3.5K in late September to about 4.4K by the end of December. Active users also saw a gradual rise, beginning at 16.6K and reaching 19.7K by the end of the quarter.
Whering: Your Digital Closet showed significant growth in weekly downloads, particularly in mid-October, hitting a high of approximately 11.2K. Active users increased in tandem, starting from 758 in late September and climbing to 5.7K by the end of December.
PatPat - Kids & Baby Clothing maintained a consistent download rate, fluctuating between 2.1K and 3.2K throughout the quarter. Active users saw minor variations, beginning at 10.9K in late September and stabilizing around 11.9K by the end of December.
For more detailed insights and data, visit Sensor Tower.