Top 5 Apparel Apps in Netherlands Q4 2022 Performance

In the fourth quarter of 2022, the top apparel applications in the Netherlands exhibited varied performance metrics. Here is a detailed look at the weekly downloads and active users for the top 5 apps, based on data from Sensor Tower.

SHEIN - Shopping Online had a consistent presence throughout the quarter. Weekly downloads fluctuated, starting at around 17.9K in late September and ending at about 20.4K in the final week of December. Active users showed a peak of approximately 873K in the week of November 21, although there was a decline towards the end of the quarter, closing the year at around 634K.

Zalando – Online fashion also saw significant activity. Downloads ranged from 9.7K to 19.4K, with a notable peak in the last week of December. Active users hovered around 330K to 451K, with a spike in the week of November 21 reaching approximately 451K.

ABOUT YOU Online Fashion Shop displayed varied download trends, with a high of 43.5K in early October and a low of 2.9K in late November. Active users were more stable, maintaining between 57K and 90K throughout the quarter, peaking at 90.5K in the week of November 21.

C&A Mode Online Shop had downloads ranging from 5.4K to 11.9K, with a peak in mid-October. Active users were relatively steady, ranging from 21K to 25K, with minor fluctuations throughout the quarter.

H&M - we love fashion showed consistent download numbers, peaking at 9.3K in late September and ending the quarter at around 5.6K. Active users varied, with a peak of approximately 284K in the week of November 21 and a low of 216K in the final week of December.

For more detailed insights and further data, visit Sensor Tower.