Top 5 Apparel Apps Performance in Georgia: Q4 2022

In the fourth quarter of 2022, the top 5 apparel apps in Georgia showcased varied performance trends on the unified platform. Below, we dive into the weekly downloads and active user metrics for these leading applications, highlighting key insights from the data provided by Sensor Tower.

Trendyol: Fashion & Trends saw a significant fluctuation in weekly downloads. Starting at 4.9K at the end of September, the downloads peaked at 9.3K in mid-October before gradually declining to 2.7K by the end of December.

ZARA experienced a moderate increase in weekly downloads throughout the quarter. The downloads began at 564 in late September, reaching a peak of 1.6K in the week of November 21, and then fluctuating around 600 to 800 for the rest of the quarter.

SHEIN - Shopping Online demonstrated a consistent growth pattern in weekly downloads. Starting from 653 at the end of September, the app's downloads increased, hitting 1K in early December, and ending the year with 832 downloads in the last week of December.

BERSHKA had a stable yet varied download performance. The downloads started at 509 in late September, rose to a peak of 1.2K in the week of December 19, and concluded the quarter with a lower count of 432.

FARFETCH - Shop Luxury Fashion displayed a steady increase in weekly downloads. Beginning with 175 at the end of September, the app's downloads reached a peak of 532 in mid-December, and slightly decreased to 468 by the end of the year.

For a deeper dive into these trends and more insights, visit Sensor Tower.