Top 5 Apparel Apps in Europe Q4 2022: Performance Overview

In Q4 2022, the top 5 apparel applications in Europe showcased varying trends in weekly downloads, revenue, and active users. Here's a detailed look at each app's performance based on data from Sensor Tower.

WhenToCop? saw a significant rise in weekly revenue, peaking at approximately $2.8K in the week of December 19. Weekly downloads fluctuated, starting at 10.2K and reaching a peak of 10.6K in the final week of December. Active users increased steadily from 67.3K to 73.5K by the end of the quarter.

Misfit experienced consistent weekly revenue, maintaining around $20, with a slight peak at $25 in the final week of December. Downloads were minimal, with a slight increase to 10 in the last week. Active users saw a gradual decline from 257 to 175 over the quarter.

Whering: Your Digital Closet had notable weekly downloads, peaking at 22.7K in mid-October and ending the quarter with 18K. Active users showed a positive trend, starting at 78.6K and growing to 102.7K by December 26.

GUCCI maintained a steady increase in weekly downloads, starting at 2.8K and reaching 5.6K by the end of December. Active users also rose steadily from 9.4K to 11.5K in the same period. Revenue was minimal, with slight fluctuations.

Easy Motion Skin had low download numbers, peaking at 46 in early October and ending the quarter with 31. The app did not generate any revenue during this period, and there was no data available for active users.

For more detailed insights and trends, visit Sensor Tower.